Scott Goodson
Podcaster at Uprising Podcast
New York, Estados Unidos
TituloSunTrust Olympics
Agência
Campanha SunTrust Olympics
Anunciante SunTrust Banks
Marca SunTrust Bank
Data da primeira Transmissão/Publicação
Sector Empresarial Serviços bancários, investimentos, corretores de bolsa
História The Olympic Games reminds us every four years of just how powerful the human body and spirit can be. The games represent that when you have passion and confidence in yourself, anything is possible. It stood as the perfect platform to ignite the SunTrust onUp Movement and show the world the magic of what happens when you believe in yourself. As a testament to this spirit we launched ‘Saving for Your Dreams’ to inspire parents to plan and save; starring 11-year-old real life figure skater Elise Freezer and other confident heroes which extended into social content, display banners, print, PR, and more.
Tipo de Mídia Integrated Media/360 Activation
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