Raffles Hotel Four Seasons - "Bees"

Springer & Jacoby Design GmbH & Co. KG Hamburg, Alemanha

4145

Titulo	Bees
Agência	Springer & Jacoby Design GmbH & Co. KG
Campanha	Galloping through the world of table manners - Raffles
Anunciante	Raffles Hotel
Marca	Raffles Hotel Four Seasons
Posted	Julho 2005
Produto	The Etiquette Book
Sector Empresarial	Outros
História	28 mnemonics to remember We developped a book for kids called "Galloping through the world of table manners". In this book, the most important manner guidelines are told in funny and easy to remember rhymes. In Germany, those little mnemonics are called "Eselsbrücken" - litteraly translated: "donkey bridges", as donkeys are commonly believed to be stupid. Therefore the hole book is bound in "donkey skin", there is a donkey on the cover and contains a donkey tail as a bookmark. In addition to these illustrated guidelines, we tell humorous and sometimes obscure stories about what happen to you if you do not follow these guidelines. Some "Eselsbrücken": Don't forget, don't be a dork: For pizza use a knife and fork. Spitting cherry stones, my dear, is a really bad idea.
Tipo de Mídia	DM – Direct Mail
Mercado	Alemanha
Redator	Jens Ringena
Redator	Stefanie Thul
Pós-produção	Romey von Malottky
Director criativo	Uli Guertler
Director de arte	Mike Brandt
Illustrator	André Roesler
Tipógrafo	Mike Brandt
Managing Diretor	Frank Bachmann
Account Manager	Dorothée Ehlert
Account Assistant	Carmen Jordt