Bee'n'Bee - "Bee'n'Bee "

BETC Paris

BETC Paris Pantin, França

2067

Titulo	Bee'n'Bee
Agência	BETC Paris
Campanha	Bee'n'Bee
Anunciante	BETC Paris
Marca	Bee'n'Bee
Data da primeira Transmissão/Publicação	2021 / 11
Sector Empresarial	Agências de publicidade
Filosofia	BETC launches its CSR report in an eco-friendly way. The Sustainability report turns into a DIY hotel for the preservation of wild bees You are probably aware that bees are in danger. But did you know that wild bees are suffering even more than their domestic counterparts (those who live in hives and produce honey) ? And wild bees are essential to the preservation of biodiversity as they are responsible for 80% of pollination of plants, flowers and fruits. That's why BETC is committed to the preservation of wild bees through its latest CSR report, showcasing its diverse initiatives. Discover Bee'n'Bee, a bed and breakfast" hotel for wild bees. By folding the pages of the CSR report it gets a new life and becomes a hotel for bees and helps them find a shelter.
Tipo de Mídia	Case Study
Comprimento	82 seconds
Project Manager	Mathilde Chamak
Project Manager	Alexandra Amana
Produtor da agência	Valérie Richard
Director executivo criativo	Rémi Babinet
Director criativo	Jérôme Galinha
Director de arte	Nicolas Amiard
Redator	Arthur Cieutat
Produtor	Benjamin NIETO
Traffic Manager	Celia Chiarotto-Dafi