The Humane Society Of The United States - "National Adopt A Shelter Pet Day"

J. Walter Thompson New York

J. Walter Thompson New York New York, Estados Unidos

3370

Titulo	National Adopt A Shelter Pet Day
Agência	J. Walter Thompson New York
Campanha	The Shelter Pet Project
Anunciante	The Humane Society Of The United States
Marca	The Humane Society Of The United States
Data da primeira Transmissão/Publicação	2016
Sector Empresarial	Proteção, direitos dos animais e adopção
Legenda	Start a Story. Adopt.
História	We challenged the misperceptions by providing examples of shelter pets that are perfect, healthy and happy. Pets that everyone knows and loves. The most famous dogs and cats today aren’t coming from Hollywood; they’re coming from the internet. Videos of dogs and cats can have millions of views. There are pets with millions of fans, followers and likes. Today, there are cat film festivals, pet agents and celebrity pet products. Many of these celebrity pets started as shelter pets.
Tipo de Mídia	Interatividade
Comprimento	34 seconds
Director executivo criativo	Florent Imbert
Director criativo	Karl Ackermann
Director de arte	Bob Broadfoot
Chief Creative Officer	Brent Choi