Francesca Andriani
Redator at Grey United
Milano, Itália
TituloGlassworker wanted
Titulo (língua original)Cercasi vetraio
Agência
Campanha Glassworker wanted
Anunciante Manpower
Marca Manpower
Data da primeira Transmissão/Publicação 2007 / 12
Sector Empresarial Agências de trabalho temporário e empresas de selecção
História Manpower, a “360° solution provider” in human resources management, has sometimes been victim of objections and vandalic actions.
The creative idea is to communicate how Manpower is able to turn problems into actual job opportunities. The ambient media
activity conceived to convey this concept is based on two simple materials: a transparent sticker that simulates a crack in the window,
and a sign saying “glassworker wanted”. This two materials will be stuck on the windows of all Manpower branch offices.
Tipo de Mídia Exterior
Mercado Itália
Redator
Director executivo criativo
Director de arte
Fotógrafo

People related to this work

You might also like...

Trending

Create a free Talent profile and become a member of AdForum

Get Started