Croix Rouge française - "Wonder Granny"

Altmann+Partners

Altmann+Partners Paris, França

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47897

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Marca: Croix Rouge française
País: França

Anunciante: Croix Rouge française

Titulo	Wonder Granny
Titulo (língua original)	Wondermamie (anglais)
Brief	An elderly woman is walking down the street when she spots a crashed truck. Without hesitation she scales the side of the truck, punches out the windscreen and rescues the driver. She ties a tourniquet around his wounded arm and drags him to safety just as the truck explodes. Cut to reality, and we see the "super granny" giving a coin to the Red Cross. Not everyone can be a super hero. But anyone can donate to the Red Cross.
Agência	Altmann+Partners
Campanha	Wonder Granny
Anunciante	Croix Rouge française
Marca	Croix Rouge française
Data da primeira Transmissão/Publicação	2017 / 6
Sector Empresarial	Acções caridade, fundações, voluntariado
História	This film explains that everybody, even an old granny, can save lives. Because when you give a simple coin to the Red Cross, it’s as if you saved someone’s life by yourself. Not everybody can be a superhero. But everybody can donate to the Red Cross and save lives.
Tipo de Mídia	Viral
Comprimento	57 seconds
Produção de som	Tranquille le Chat
Realizador	David Bertram
Produtora	Standard Film
Produtor da agência	Jessica Piergiovanni
Pós-produção	Mathematic
Director criativo	Olivier Altmann
Director de arte	Anthony Lietart
Redator	Dimitri Lucas
Account Manager	Edouard Pacreau
Account Manager	Claire Roy-Thermes
Account Manager	Quentin Grimal
Director de publicidade	Sandrine Witteska
Director de publicidade	Maud Raymond
Director de publicidade	Marine Aupiais
Director de publicidade	Marlène Biard