Nicolas Denis
Senior Art Director at Publicis Conseil
Paris, França
TituloSpeedverse
Agência
Campanha Speedverse
Anunciante Salomon
Marca Salomon
Data da primeira Transmissão/Publicação 2022 / 10
Sector Empresarial Equipamento desportivo e de ócio
Filosofia The Speedverse PRG – the new model from Salomon Sportstyle – blurs the boundaries and invites us to explore new territories.

This modern reinterpretation of the iconic Speedcross trail shoe shakes up the status quo, by decoding the possible parallels between outdoor and urban life.

The agency DDB Paris, with the young trio of directors Bleu Desert, transport the viewer through a one-minute ode to movement where nature and concrete blend perfectly. One movement leading to another, we are transported between two worlds, following the rhythm of the dancer Janina Sarantšina ; and it feels like an invitation to explore and decode new horizons.

This new campaign for the Sportstyle category is part of the launch of Salomon's new brand platform, with the ambition to inspire younger and more urban communities.
Tipo de Mídia Televisão
Comprimento
Director de publicidade
Director de publicidade
Chief Creative Officer
Copywriter / Art Director
Copywriter / Art Director
Produtor da agência
Produtor da agência
Account Manager
Supervisor de conta
Supervisor de conta
Produtora
Realizador
Dancer
Produtor
Produtor de linha
1st AD
Location Manager
Director de fotografia
1st AC
Stylist
Pós produção
Post-production Producer
Editor
Color Grade Artist
3D Supervisor
3D Artist
Compositing
Música

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