Anne de Maupeou
Creative Chairman, Marcel. CCO La Maison at Marcel Worldwide
PARIS, França
TituloSoulmates
Campanha Soulmates
Anunciante DS Automobiles
Marca DS 3
PostedNovembro 2015
Sector Empresarial Automóveis médios
História To launch the new DS3 limited edition 1955, we would use its main quality, its rarity.
There’s only 500 produced in France, so anyone who drives a DS3 1955 has only 0,002% to cross another one. The driver is, in all likelihood, always unique.

We produced a film shot like a music video, where a man and women sing out their desire to meet each other.
Which is unlikely as they both own a DS3 1955, so they have almost no chance to cross each others paths.

French premium automobile brand.
Tipo de Mídia Televisão e Cinema
Director de publicidade
Director de publicidade
Chief Executive Officer (CEO)
Chairman
Chief Creative Officer
Chief Creative Officer
Director de arte
Redator
Redator Head of Digital Design
Director de contas
Director de contas
Executivo de contas
Produtora
Produtor da agência
Produtora
Realizador
Pós produção Nightshift
Música THE
Música
Produção de som

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