Anja Schulze
Designer gráfico at TBWA\Switzerland AG
Zurich, Suíça
TituloPotatoes
Agência
Campanha Coop Naturaplan 2003
Anunciante Coop
Marca Naturaplan
PostedJulho 2004
Produto Organic food
Sector Empresarial Organizações profissinais
História The attitude and philosophy of Naturaplan by Coop – Switzerland’s largest organic food brand marketed by the country’s second-largest retail organization – is personified by a youngster whose refreshing open-mindedness appeals to consumers. In his natural surroundings and among farm animals, he reflects on nature and the future.
História (língua original) Haltung und Philosophie der grössten Organic Food Brand Naturaplan von Coop, dem zweitgrössten Grossverteiler in der Schweiz, wird durch einen Jungen verkörpert, der durch seine erfrischende Offenheit den Leuten gefällt. In seiner natürlichen Umgebung mit seinen Tieren reflektiert er über die Natur und die Zukunft.
Tipo de Mídia Publicidade em jornais
Mercado Suíça
Director executivo criativo
Supervisor de arte
Designer gráfico
Redator
Director de contas
Executivo de contas
Fotógrafo

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