| Titulo | Wheelchair |
| Agência | Grey Chile |
| Campanha | Wheelchair |
| Anunciante | Carabineros de Chile |
| Marca | Seat belt awareness campaign |
| Posted | Agosto 2005 |
| Sector Empresarial | Segurança pública, saúde e higiene |
| Legenda | I didn't buckle my seat belt either |
| Filosofia | We hired disabled people in order to deliver flyers in several traffic lights. They were people in wheelchairs, that during the red light delivered a flyer to everyone not using the seat belt. The flyer said: I didn't buckle my seat belt either. |
| Problema | The goal was to convince drivers about the importance of fastening the seat belt. |
| Resultado | Nothing less than perfect. 9 out of 10 drivers that recieved our flyer immediately fastened their seat belt. |
| Tipo de Mídia | Eventos |
| Mercado | Chile |
| Director de arte | Damian Balmaceda |
| Redator | Francisco Cassis |
| Director criativo | Pablo Leiva |
| Redator | Chacho Puebla |
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