André Laurentino
CCO at Ogilvy UK (a WPP company)
London, Reino Unido
TituloHave a word with yourself, then with your mates Cannes 2023
Agência
Campanha Have a word with yourself then your mates
Anunciante Mayor of London
Marca Mayor of London
Data da primeira Transmissão/Publicação 2023
Sector Empresarial Governo e outras instituições
História 'Have a word with yourself, then your mates’ is the game-changing campaign aiming to make men think twice about violence and intimidation against women and girls in London. Created by Ogilvy UK for the Mayor of London, the film was launched at Selhurst Park during a Crystal Palace vs Manchester City match and broadcast on Sky Sports. There was further amplification from sports stars and commentators from football and beyond, as well as a roadside OOH campaign across the capital.
Tipo de Mídia Case Study
Comprimento
Behavioural Science
Producer
Chief Creative Officer
Executive Creative Director Digital
Director criativo
Senior Colourist
Executive Producer
Auditivo
Behavioural Science
Director criativo
Produtor executivo
Director de fotografia
Editor
Strategy
Strategy
Director
Producer
Production Assistant
Producer
Senior Print Producer
Produtor executivo
Executive Creative & Strategy
Client Partner PR
Account Director PR
Produtor de linha
Fotógrafo
Communications Director
Head of Strategic Communications and Marketing Campaigns
Produtora

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