Swedish State Railways - "The inner journey"

Tempel Stockholm, Suécia

4247

Titulo	The inner journey
Titulo (língua original)	Den inre resan
Agência	Tempel
Campanha	The inner journey - SJ
Anunciante	SJ
Marca	Swedish State Railways
Posted	Dezembro 1999
Produto	Transports
Sector Empresarial	Transportes aéreos, de estrada, marítimos, ferroviários e de cruzeiro
Legenda (língua original)	Upplev den inre resan
História	The commercial show a man sitting on a train, daydreaming. Memories appear in the window.
Filosofia	People need to be reminded of the most credible argument that the train can offer. It's one of the few means of transportation where your body is transported from one place to another, and where you can sit and contemplate while it happens. The inner journey is all about the passengers experiences during a train trip.
Problema	People have abandoned the train and make most trips by car or plane.
Tipo de Mídia	Televisão
Comprimento	45 seconds
Mercado	Suécia
Redator	Anders Tempelman
Director de arte	Olle Mattson
Produtor da agência	Sonia Maggioni
Realizador	Anders Skog
Música	Adam Nordén
Produtora	Anders Skog Films