ANNA MORELL
Produtor executivo da agência at Tiempo BBDO
Barcelona, Espanha
TituloAmazons
Titulo (língua original)Amazones
Agência
Campanha Amazons
Anunciante Greenpeace
Marca Greenpeace
PostedJunho 2006
Sector Empresarial Acções caridade, fundações, voluntariado
História A hand with a pair of scissors cutting out an animal made of palm leaves.
Filosofia By using animals made from palm leaves, we wanted to establish a direct linkage between the issues of deforestation and species survival.
Problema Draw attention to the problem of deforestation caused by indiscriminate logging.
Resultado Increased number of new memberships during the one-month duration of the campaign.
Tipo de Mídia Televisão
Comprimento
Mercado Espanha
Director executivo criativo
Director criativo
Director criativo
Director de arte
Director criativo
Produtor da agência
Other

People related to this work

You might also like...

Trending

Create a free Talent profile and become a member of AdForum

Get Started