Titulo | Motorcycle |
Agência | Wieden + Kennedy |
Campanha | Smell Like A Man |
Anunciante | Procter & Gamble |
Marca | Old Spice |
Posted | Julho 2010 |
Sector Empresarial | Banho, gel para banho |
Legenda | Smell Like A Man, Man. |
História | Anything is possible when you smell like an Old Spice man and our hero, Isaiah Mustafa, is back to illustrate just a few of the amazing things that an Old Spice man can do. The latest effort is a fully integrated campaign with TV, print and digital executions, targeted at both men and women, once again touting the manly scents of Old Spice body wash. |
Tipo de Mídia | Imprensa e publicações |
Mercado | Estados Unidos |
Director criativo | Jason Bagley |
Director criativo | Eric Baldwin |
Redator | Eric Kallman |
Redator | Craig Allen |
Fotógrafo | Danielle Levitt |