Titulo | On Marketing |
Agência | DDB Worldwide |
Campanha | Bleach Means Clean |
Anunciante | The Clorox Company |
Marca | The Clorox Company |
Data da primeira Transmissão/Publicação | 2015 / 5 |
Sector Empresarial | Produtos de limpeza, sabões, detergentes |
Legenda | Bleach Means Clean |
História | Saturday Night Live alum, Nora Dunn, returns in Clorox’s “Bleach Means Clean” campaign created by DDB California. The Actress and Comedian stars as a no-nonsense Bleach ambassador in Clorox’s campaign, which sets out to help consumers overcome the widespread belief that bleach-based cleaners aren’t for everyday use. Dunn’s knack for deadpan humor acts like a diversion against all of the gimmicks in the cleaning aisle, positioning Clorox Bleach as the original badass cleaner. |
Tipo de Mídia | Televisão e Cinema |
Comprimento | |
Produtora | Arts and Sciences |
Group Creative Director | Jim Bosiljevac |
Redator | Tim Stier |
Redator | Todd Taber |
Produtor executivo | Mark Tobin |
Group Account Director | Rebecca Hines |
Director Strategic Planning | Kate Walters |
Supervisor de conta | Alan Wang |
Executivo de contas | Eleanor Fisher |
Editor | Dave Anderson |
Música | Four Big Watts |