Jaguar - "F-Type All That Matters"

ALLDAYEVERYDAY New York, Estados Unidos

1264

Marca: Jaguar
País: Estados Unidos

Anunciante: Jaguar Land Rover

Titulo	F-Type All That Matters
Agência	ALLDAYEVERYDAY
Campanha	F-Type All That Matters
Anunciante	Jaguar Land Rover
Marca	Jaguar
Data da primeira Transmissão/Publicação	2021 / 2
Sector Empresarial	Automóveis grandes e de luxo
Filosofia	Alldayeveryday and director Scott Zacaroli hit Virginia International Raceway with a scorching 575hp supercharged Jaguar and professional race car driver Canaan O’Connell for a new high energy spot. This is the latest in a series by Zacaroli for Jaguar featuring drivers describing their experiences behind the wheel of this storied performance brand. In the piece, O’Connell describes the sensation of racing top speed: “It is a borderline meditative state. Everything else in life just melts away and all that matters is that moment.” High speed drone work from world champion drone racer Nurk brings the camera inches from the action Zacaroli’s combination of lush, cinematic imagery and emotional, unscripted storytelling deliver films that are as elevated as they are authentic. Scott Zacaroli is a former agency creative who moved into directing five years ago, and has directed TV commercials, brand films and documentaries for some of the world’s most prestigious brands. These include Jaguar, Cadillac, Rivian, Bermuda Tourism and Ethan Allen. His work is both cinematic and genuine. A combination that often features real people and unscripted storylines, but always with stunningly art directed imagery.
Tipo de Mídia	Viral
Comprimento	62 seconds
Director de publicidade	Vin Iandimarino
Produtor executivo	Michael Karbelnikoff
Produtor executivo	Arrow Kruse
Chefe de produção	Tom O’Connell
Realizador	Scott Zacaroli
DP	Karl Schroder
Produtor	Graham Redmond
Empresa de produção	Other NYC
Editor	Troy Mercury
Colorização	Company 3
Colorist	Kath Raish
Som	Mr. Bronx Audio
Engenheiro de áudio	Dave Wolfe
Música	APM