Titulo | Graffitis |
Agência | Loducca |
Campanha | Street Art View |
Anunciante | Red Bull |
Marca | Red Bull |
Posted | Mai 2011 |
Sector Empresarial | Comunicação institucional |
Filosofia | Red Bull Street Art View is a collaborative collection of sites from Google Street View showcasing street art all over the globe. Anyone can tag their favorite graffiti spot (no images need to be uploaded) and help build the world's largest street art collection. First month results: 300.000 visits, 5.000 tweets (99% positive), 18.000 shares on Facebook, 4.000 artworks tagged and worldwide media coverage. |
Tipo de Mídia | Case Study |
Director criativo | Guga Ketzer |
Director criativo | Cássio Moron |
Director criativo | Pedro Guerra |
Director criativo | Marco Monteiro |
Director de arte | Gustavo Lacerda |
Redator | Raphael Franzini |
Director de contas | Wilson Negrini |
Supervisor de conta | Roberta Beltrão |