Back Market - "The Monster"

Nexus Studios

Nexus Studios London, Reino Unido

938

Titulo	The Monster
Agência	Nexus Studios
Campanha	The Monster
Anunciante	Back Market
Marca	Back Market
Data da primeira Transmissão/Publicação	2022 / 11
Sector Empresarial	Compras online e comércio electrónico
História	This endearing story of a young girl and a monster highlights the impact of our insatiable desire for the new and offers an alternative path.
Filosofia	The production featured over 20 hand-crafted puppets, three of which were different versions of the Monster himself, the young girl, four city slickers, four miners, four zoned out tech fans, not to mention the crying clouds. Johnny relied on the humour and charm of the script along with the expertise of the puppeteers to inhabit the characters and bring personality to their performances. This was particularly vital for the larger than life Monster, who is simultaneously emotive and comedic with his jelly-like legs and chaotic energy. Created with discarded charging cables he is the embodiment of the disconnect we as a society currently face, and the opportunity for change.
Tipo de Mídia	Televisão
Comprimento	61 seconds
Mercado	Estados Unidos
Som	Factory Studios
Produtora	Nexus Studios
Realizador	Johnny Kelly
Produtor executivo	Josephine Gallagher
Produtor executivo	Camila de Biaggi
Director de fotografia	Matt Fox
Puppets	Andy Gent
Editor	David Slade
Pós produção	Untold Studios
Colorist	Aubrey Woodiwiss
Som	Jon Clarke