Titulo | Olympian |
Agência | Havas London |
Campanha | Olympian |
Anunciante | EDF Energy |
Marca | EDF |
Data da primeira Transmissão/Publicação | 2008 / 5 |
Produto | savetodaysavetomorrow.com |
Sector Empresarial | Produção de energia, matérias-primas, minerais |
Legenda | This commercial was made from recycled dreams |
História | EDF Energy's latest TV ad cuts between former Olympic champions past and present. Reflecting on their halcyon days, they talk about the scale of their achievements and what it means to them looking back. |
Filosofia | The ad then draws the connection between overcome massive odds in a lifetime with the challenge of climate change. The spot is the follow-up to EDF's "it's not easy being green" ad that launched earlier this year. It is supported by a radio campaign and digital activity. |
Tipo de Mídia | Televisão e Cinema |
Comprimento | |
Mercado | Reino Unido |
Pós-produção | MPC LDN |
Produtora | Feel Films |
Planeador | Cameron Hughes |
Realizador | Benito |