Titulo | Shirts |
Agência | TBWA\ Helsinki |
Campanha | Climate action on ice |
Anunciante | Lahti Pelicans |
Marca | Lahti Pelicans |
Data da primeira Transmissão/Publicação | 2021 / 1 |
Sector Empresarial | Equipamentos desportivos, eventos desportivos |
História | The Finnish ice hockey club Lahti Pelicans sported unusual jersey numbers to celebrate their hometown Lahti for winning the title of European Green Capital 2021. New player numbers showcased important environmental facts about the city and gained special attention from the game’s sportscaster, who explained the facts to the audience during the game. |
Tipo de Mídia | Promoções e eventos |
Chief Creative Officer | Jyrki Poutanen |
3D Designer | Kasimir Häiväoja |
Senior Creative | Maria Kuorikoski |
Director criativo | Markus Nieminen |
Project Manager | Maija Naumanen |
Director de contas | Ella Komulainen |
Director de arte | Teemu Lappalainen |
Designer gráfico | Tommi Selander |
Creative Content Strategist | Tuomas Karvonen |
Illustrator | Daniel Stolle |
Pós produção | FLC Helsinki |