LOSTNMISSING.ORG - "Auto-Helply"

Y&R Miami

Y&R Miami Miami, Estados Unidos

4017

Titulo	Auto-Helply
Agência	Y&R Miami
Campanha	Auto-Helply
Anunciante	Y&R Miami/Bravo
Marca	LOSTNMISSING.ORG
Posted	Abril 2015
História	According to the National Crime Information Center (NCIC) database, there were over 635,000 missing persons cases reported in the U.S. for 2014, with an average 90,000 people missing at any given time.To help on the fight to find missing persons, Y&R Miami/Bravo helped LostNMissing launch Auto-Helply, an online tool that uses your email’s Auto-Response / Out of the Office message as a media vehicle to help in the search of missing persons all around the country. The autohelply.com website generates a small banner with the photo and information of a missing person, which is added to your auto-reply (away) messages through your email application or web email service. Then every time the email automatic reply is sent, it also includes a missing person’s awareness photo with stats.
Resultado	There is also a youtube video to show what the service is and how the site works: https://www.youtube.com/watch?v=tR8sJzWlY-A
Tipo de Mídia	Web site
Mais Informações	http://www.autohelply.com/
Chief Creative Officer	Claudio Lima
Director assistente criativo	Pedro Pinhal
Redator	Guto Monteiro
Redator	Claudio Lima
Web Producer	Michel Marrache
Web Producer	Julio Vargas
Project Manager	Ashley Nagelberg
Director de contas	Emilio Recio