| Titulo | Trolley - The Epic Mission |
| Agência | BBH |
| Campanha | Trolley - The Epic Mission |
| Anunciante | Tesco Mobile |
| Marca | Tesco Mobile |
| Data da primeira Transmissão/Publicação | 2022 / 4 |
| Sector Empresarial | Serviços de telefone móvel |
| História | The TV ad sees the first outing of the helpful Tesco Mobile trolley on an epic mission to save a customer from an imminent price hike. The trolley can’t help but assist people along the way - from scaring away a fox rifling in a bin, to helping a boy who’s struggling to get up a hill on his bike - before finally reaching a distressed customer, to save them from their mid-contract price increase. |
| Filosofia | Tesco Mobile has launched a nationwide integrated campaign across TV, radio, print, OOH and digital video, as the network continues to bring the best of Tesco to mobile. Launching 1 April, the campaign is the latest in Tesco Mobile’s creative platform Supermarket Mobile, continuing its commitment to helping customers in a category that doesn’t. Leaning in to the helpfulness of Tesco, Tesco Mobile’s latest campaign shows the different ways the network is on the customer’s side with three OOH food-inspired creatives. With prices that stay fixed for the duration of a contract, 99% UK 4G coverage and the ability to earn Clubcard points on every bill – Tesco Mobile is the super helpful network. The film was directed by 32 through production company Pulse Films. BBH also collaborated with Electric Theatre Collective on post-production and with CGI creators Illusion to develop the print creative. |
| Tipo de Mídia | Televisão |
| Comprimento | |
| Produtora | Pulse Films |
| Pós produção | Electric Theatre Collective |
| Empresa de produção | The Assembly Rooms |
| Som | Factory Studios |
| Equipa criativa | Tom Chancellor |
| Equipa criativa | Gavin Torrance |
| Director criativo | Uche Ezugwu |
| Director executivo criativo | Helen Rhodes |
| Estrategista | Harry Guild |
| Diretor de Estratégia | Ed Kurdland |
| Business Leader | Holly Ripper |
| Executivo de contas | Alexandra Keenan |
| Account Manager | Ella McNicholas |
| Account Manager | Keren Jones |
| Senior Account Director | Tessa Cranfield |
| Senior Account Director | Bella Bertolotti |
| Realizador | 32 |
| Produtor da agência | Tracy Macassey |
| Produtor assistente da agência | Tina Mwazange |
| Produtor executivo | Lucy Kelly |
| Produtor | George Saunders |
| Director de fotografia | Ray Coates |
| Editor | Eve Ashwell |
| Music Supervision | Hywel Evans |
| Print Producer | Ruth Armitt |
| CGI | Illusion |
| Artwork & Retouching | Wellcom |
| Agência de Mídia | MediaCom |
| Media Partner | James Parnum |
| Media Business Director | Jessica Mitchwell |
| Media Senior Associate Director | Nicola Evans |
| Media Account Manager | Libby Watling |
| Media Strategy Director | Greg Newman |
| Media Senior Associate Director AV | Nick Docker |
| Media Digital Account Director | Frankie Cook |
| Media Digital Account Planner | Ashley Best |
| Media Audio Account Director | Estelle Miguet |
| Media Audio Account Director | Luke Turner |
| OOH Account Manager | Alice Tullet |
| OOH Production Company | Kinetic |
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