Titulo | Beautiful Monster |
Agência | Wieden + Kennedy |
Campanha | Beautiful Monster - Nike |
Anunciante | Nike |
Marca | Nike |
Posted | Setembro 2007 |
Produto | Team Elite II |
Sector Empresarial | Roupa Desportiva |
História | The players of a high school basketball team show what happens when their individual skills come together to create an unstoppable force: The Beautiful Monster. |
Problema | With the release of the Nike Team Elite Footwear Series, it was needed to emphasize the need for team players to understand their roles in the larger team mission; all with an edgy, powerful, aggressive and intimidating tone. Make team players proud to be part of their team. |
Tipo de Mídia | Televisão |
Comprimento | |
Director criativo | Tyler Whisnand |
Director criativo | Mike McCommon |
Redator | Ian Fairbrother |
Director de arte | Aaron Allen |
Director de contas | Desmond Marzette |
Account Manager | Michael Dalton |
Produtor da agência | Krystle Mortimore |
Produtor da agência | Shannon Worley |
Director executivo criativo | Jelly Helm |
Director executivo criativo | Steve Luker |
Produtor executivo da agência | Ben Grylewicz |