Rolling Stone Argentina - "Steves"

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Titulo	Steves
Agência	the community
Campanha	Steves
Anunciante	Rolling Stone Magazine
Marca	Rolling Stone Argentina
Posted	Novembro 2015
Sector Empresarial	Meios de comunicação, publicidade, edição e produção
História	The spot opens with images of Steve Jobs and the question that he asked and changed the world: ¨could it be simpler?¨. As of that moment we start seeing different people dressed like Steve Jobs, wearing his typical jeans, black turtleneck and sneakers. These people all ask questions about their daily lives that probably, unlike the real Steve Jobs’ question, won’t change the world. What Rolling Stone Magazine proposes however, at the end of the commercial, is for people to question everything because maybe at some point another question that will make a difference could emerge. At that final moment we see all the characters dressed as Steve Jobs, together. We cut to Rolling Stone’s logo and the concept: Question everything. Rolling Stone is a biweekly magazine that focuses on popular culture.
Tipo de Mídia	Televisão e Cinema
Director criativo	José Molla
Director criativo	Ramiro Raposo
Director criativo	fernando sosa
Redator	Juan Mesz
Director de arte	Fernando Zagales
Fotógrafo	Adolpho Veloso
Produtora	Fulano Filmes
Realizador	Mariana Youssef
Producer	Tadeu Piantino
Produtor da agência	Matias Castro
Executivo de contas	Sebastian Diaz
Account Manager	Lucas Sáez