Eric Kallman
Chief Creative Officer at Erich & Kallman
San Francisco, Estados Unidos
TituloHorse
Agência
Campanha Smell Like A Man
Anunciante Procter & Gamble
Marca Old Spice
PostedJulho 2010
Sector Empresarial Banho, gel para banho
Legenda Smell Like A Man, Man.
História Anything is possible when you smell like an Old Spice man and our hero, Isaiah Mustafa, is back to illustrate just a few of the amazing things that an Old Spice man can do. The latest effort is a fully integrated campaign with TV, print and digital executions, targeted at both men and women, once again touting the manly scents of Old Spice body wash.
Tipo de Mídia Imprensa e publicações
Mercado Estados Unidos
Director criativo
Director criativo
Redator
Redator
Fotógrafo

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