| Titulo | Alarm |
| Agência | Grey Brasil |
| Campanha | Alarm |
| Anunciante | Wifialarm |
| Marca | Wifialarm |
| Data da primeira Transmissão/Publicação | 2016 / 5 |
| Sector Empresarial | Outros |
| História | It is widely known that Brazil is one of the countries with the highest criminal rates, but most security systems are not affordable by the population majority. According to the Brazilian Institute of Geography and Statistics (IBGE) .only 4.9%* of households and small business located in urban centers in Brazil have some sort of security system. Grey Brazil Innovation Department partnered with US and Brazilian tech researchers, to develop a simple app that provides a high efficient security system connecting the home or small business WIFI network to the owner’s smartphone. The app is still in its Beta phase, but so far it provides most Brazilians with a security system solution using something they already have. Rodrigo Jatene, Grey Brazil COO says “the initiative aims at democratizing security systems in residences and small businesses, given that it delivers an effective and affordable solution.” |
| Tipo de Mídia | Interatividade |
| Comprimento | |
| Mais Informações | wifialarm.org |
| Technology | Gabriel Tavares |
| Project Team | Nathalia Beividas |
| Project Team | Thais Villela |
| Production Team | Robinson Silva |
| Production Team | George Cruz dos Santos |
| RTVC | Nicole Godoy |
| RTVC | Mariana Mendes |
| RTVC | Natacha Veiga |
| RTVC | Ian Inglez |
| Digital Production | Núcleo |
| Industrial Production | Biz&Sys |
| Image Producer | Centro Editor 2 |
| Realizador | Rodrigo Fleury |
| Production Director | Bruno Maruyama |
| Film Editing | Felipe Bartorilla |
| Film Editing | Rodrigo Fleury |
| Client Services | Marilla Raffaeli |
| Client Services | Fernanda Costa |
| Client Services | Tatiane Dia Ferreira |
| Pós-produção | Eduardo Brandão |
| Produção de som | Satélite |
| Director executivo criativo | Adriano Matos |
| Chief Creative Officer | Rodrigo Jatene |
| Director criativo | Marcelo Bruzzesi |
| Director de arte | Vinicius Silvério |
| Director de arte | Diogo Mendonça |
| Redator | Fillipi Longuini |
| Redator | Ricardo Barbosa |
| Redator | Marcelo Florentino |
| Director de fotografia | Ale Viana |
| Produtor executivo | Daniela Andrade |
| Pós-produção | Eduardo Brandão |
| Chief Executive Officer (CEO) | Sérgio Prandini |
| Chief Operating Officer (COO) | Márcia Esteves |
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