Cineplex - "Lily & the Snowman"

Zulu Alpha Kilo

Zulu Alpha Kilo Toronto, Canadá

3829

Titulo	Lily & the Snowman
Agência	Zulu Alpha Kilo
Campanha	Lily & the Snowman
Anunciante	Cineplex
Marca	Cineplex
Data da primeira Transmissão/Publicação	2018 / 12
Sector Empresarial	Produção cinematográfica
História	Cineplex is the largest theatre chain in Canada. To launch its new brand platform “See The Big Picture”, we created an animated film called “Lily & The Snowman”. Our objective was to inspire Canadians to "prioritize pleasure" by making Cineplex their primary choice for entertainment while creating love for the Cineplex brand. The film tells the story of Lily and her snowman who performs shadow puppet shows for her. Over time, the demands of life get in the way of Lily enjoying the entertainment she once loved. The film has generated over 60 million views.
Tipo de Mídia	Cinema
Comprimento	125 seconds
Agência de Mídia	Phd Media
Chief Creative Officer	Zak Mroueh
Produtor da agência	Tara Handley
Director executivo criativo	Allen Oke
Director assistente criativo	Noel Fenn
Director de arte	Guilherme Bermejo
Redator	Nick Doerr
Música	Vapor Music
Executivo de contas	Mike Sutton
Executivo de contas	Laura Robinson
Director assistente criativo	Andrew Caie
Executivo de contas	Roy Gruia
Producer	Desiree Stavracos
Producer	Kailee Nowosad
Design de imagens	Hornet Inc.
Realizador	Dan & Jason