|Agência||Wieden + Kennedy|
|Campanha||Spore - EA Sports|
|Anunciante||Electronic Arts Inc.|
|Sector Empresarial||Consolas de videojogos|
|História||To create excitement around the launch of SPORE and establish the game as the top title within the Games video game category.|
|Tipo de Mídia||Exterior|
|Director criativo||Jed Alger|
|Director criativo||Aaron Allen|
|Director criativo||Jose Cabaco|
|Director de arte||Matt Murphy|
|Director de arte||Jimm Lasser|
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