Liz Taylor
Chief Creative Officer at FCB Chicago
Chicago, Estados Unidos
TituloBlood Appétit
Agência
Campanha Blood Appétit
Anunciante Chicago Field Museum
Marca Chicago Field Museum
Data da primeira Transmissão/Publicação 2024 / 2
Sector Empresarial Festivais, museus
Filosofia Chicagoans had the opportunity to get a taste of dishes that feature a special ingredient: blood. The Field Museum, with creative support from Leo Burnett, partnered with local restaurants for Blood Appétit, a month-long celebration of its Bloodsuckers: Legends to Leeches exhibition, which features real and fictional creatures that prey on blood to survive. The partnership gave a spotlight to a variety of local restaurants, including Mott Street and Taqueria Chingon, as well as Frontier and its award-winning Chef Brian Jupiter. After enjoying their meal, patrons received a discount code to visit the Bloodsuckers: Legends to Leeches exhibition at the Field Museum.
Tipo de Mídia Case Study
Comprimento
President & Chief Creative Officer
President & COO
EVP, Head of Design
Global Executive Creative Director
Associate Creative Director, Art
Associate Creative Director, Art
Associate Creative Director/Copywriter
Redator
Designer
Senior Producer
Produtor
Estrategista
Director de contas
Assistant Account Executive
Senior Producer, Studio
Senior Editor, Motion Media/Production

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