| Titulo | The Drive you probably, almost definitely deserve. |
| Agência | GTB |
| Campanha | New Ford ST-Line |
| Anunciante | Ford Motor Company |
| Marca | Ford ST |
| Data da primeira Transmissão/Publicação | 2016 / 8 |
| Sector Empresarial | Automóveis |
| Legenda | Pan European |
| Filosofia | Ford celebrates the launch of the New Ford ST-Line range with a Pan-Euro 360 campaign. Starting with three of Fords most loved cars, Fiesta, Focus and Mondeo, ST-Line offers a new level of performance led styling that sits just below the Ford ST marque. The campaign centers around the moment of truth when you decide you really want something, and search for any reason to justify the desire. It breaks with three films, each taking a light-hearted look at prospective ST-Line buyers at their critical decision moment. They know they want it, but have they done anything, no matter how small in their past to deserve it? |
| Tipo de Mídia | Televisão e Cinema |
| Comprimento | |
| Produtora | Outsider |
| Account Manager | Luke Johnson |
| Chief Creative Officer | Julian Watt |
| Director criativo | Peter Hvid |
| Diretor dos Negócios | Sarah Rosser |
| Director de contas | Niall Hutchinson |
| Producer | Lindsay Moyes |
| Realizador | Chris Balmond |
More Work
SEE ALLVery Gay Raptor
- MARCA:
- Ford F-150 Raptor
- AGÊNCIA:
- VML
W Track
- MARCA:
- Ford
- AGÊNCIA:
- VML Italia
Lane Keeping Bed
- MARCA:
- Ford of Europe
- AGÊNCIA:
- GTB
100 Days of Dark
- MARCA:
- Ford Ranger
- AGÊNCIA:
- GTB
Here's to Having a Go
- MARCA:
- Toohey's
- AGÊNCIA:
- Host Havas
Power to the People
- MARCA:
- Nedbank
- AGÊNCIA:
- Network BBDO
The campaign with goodness in
- MARCA:
- McCain
- AGÊNCIA:
- Network BBDO
Tami Chambers Turns The Page
- MARCA:
- Cell C
- AGÊNCIA:
- Network BBDO