Diego Medvedocky
Chief Creative Officer Latam at Grey Group
Buenos Aires, Argentina
TituloSpoiler
Agência
Campanha Spoiler
Anunciante Telemundo
Marca Telemundo
Data da primeira Transmissão/Publicação 2019 / 3
Sector Empresarial Programas e canais de televisão e rádio
História In the age of streaming TV, how can people be persuaded to watch a TV episode on the same day, at the same time, on the same channel? The agency resorted to something everyone tries to avoid: spoilers. After each episode, it inundated the media with huge reveals about what had happened. The protagonists themselves even joined in on their networks and TV programmes. Want to avoid spoilers? Then watch the show when it's broadcast!
Tipo de Mídia Viral
Comprimento
President
Chief Creative Officer
Chief Creative Officer
Chief Creative Officer
Director criativo
Director criativo
Director de contas
Redator
Director de arte

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