Titulo | King's Cross Shop Offline DOOH |
Agência | elvis |
Campanha | King's Cross Shop Offline |
Anunciante | King's Cross |
Marca | King's Cross |
Data da primeira Transmissão/Publicação | 2023 / 6 |
História | King’s Cross, London’s creative neighbourhood, is unveiling a new brand platform and multichannel summer campaign, Shop Offline, in partnership with creative agency elvis, which King’s Cross appointed as lead creative agency for all consumer marketing and brand activity in 2022. The campaign is designed to encourage a core audience of independent-minded Londoners and people from the Home Counties to shop at King’s Cross this summer by critiquing the cold, functional world of online shopping and highlighting everything that’s great about shopping at King’s Cross. In a series of executions, Shop Offline inspires people to embrace the joy of shopping offline, where they can make a day of it at Coal Drops Yard, have fun with friends and get to know some local businesses. Not only can shoppers discover interesting and unique products in store, but they can also socialise and engage in wellness, culture and nature, too. |
Tipo de Mídia | Interatividade |
Comprimento | |
Digital Marketing Manager | Maria Nicholson |
Creative Agency | Elvis Dinh |
Director criativo | Alexandru Vasile |
Director executivo criativo | Neale Horrigan |
Diretor dos Negócios | Keelie Lynch |
Head of Design | Tom Gudgeon |
Diretor de Estratégia | Camilla Yates |
Produtor executivo | Jamie Clark |
Agency Marketing Manager | Adriana Alves |
Brand Marketing Director | Chrissy Cullen |
Equipa criativa | Samuel Hinckley |
Equipa criativa | Chris Lawlor |
Agency Account Manager | Emily Downes |
Creative Producer | George Stovell |
Chefe de produção | Lottie White |
Executive Creative Producer | Louis Mason |
Retocador digital | Mike Wheatley |
Motion/Design | Pui Yi Peri Chiu |
Motion/Design | Anel de Bruyn |
Lead Motion Graphics | Jason Garfield |
Senior Creative Artworker | Sarah Huby-Jones |
Designer | Alessandra Conti |
Designer | Sara Diego |
Motion Design | Rhys Clarke |
Produção | Trapdoor |
Fotógrafo | Lou Jasmine |
Produtor | Kareem Adeshina |
Production Assistant | Clara Gienger |
Guarda-roupa/estilista | Bianca Nicole |