Carlton Draught - "Skytroop"

Clemenger BBDO Melbourne

Clemenger BBDO Melbourne Melbourne, Austrália

12592

Titulo	Skytroop
Agência	Clemenger BBDO Melbourne
Campanha	Skytroop
Anunciante	Foster's Group Limited
Marca	Carlton Draught
Posted	Julho 2008
Produto	Carlton Draught Beer
Sector Empresarial	Cervejas, sidras
Legenda	Carlton Draught. Made from beer
História	Miles above a sports stadium, a massive cargo plane jettisons a 50-foot-high steel glass of Carlton Draught which tumbles earthward. From this vessel, hundreds of guys wearing bright yellow jumpsuits parachute out creating various formations to an adoring crowd below. The team land successfully; however the massive glass misses the stadium and goes on to wreak havoc in the surrounding suburbs. Cut to a pack shot: the 50 foot glass of Carlton Draught jammed into the side of a house. Tagline: Made from beer.
Tipo de Mídia	Televisão e Cinema
Comprimento	120 seconds
Mercado	Austrália
Trilha sonora	Beethoven Symphony No. 9
Director executivo criativo	James McGrath
Director criativo	Grant Rutherford
Director de arte	Grant Rutherford
Director criativo	Ant Keogh
Redator	Ant Keogh
Produtor da agência	Julie Rutherford
Supervisor de conta	Paul McMillan
Supervisor de conta	Phil Baker
Supervisor de conta	Helen Fitzsimons
Produtora	Plaza Films
Produtor	Peter Masterton
Realizador	Paul Middleditch
Pós-produção	Animal Logic