Pedigree Schmackos - "The Jack Russell 2"

DDB Melbourne

DDB Melbourne Richmond, Austrália

6124

Titulo	The Jack Russell 2
Agência	DDB Melbourne
Campanha	Canine Confessions
Anunciante	Mars, Inc.
Marca	Pedigree Schmackos
Data da primeira Transmissão/Publicação	2016 / 8
Sector Empresarial	Comida para animais, produtos e serviços para o cuidado de animais domésticos
Filosofia	Fun new campaign comes out of DDB Melbourne Pixelated Dogs Confess All in New Online Interview Series for SCHMACKOS The SCHMACKOS brand is launching an online content series today featuring candid interviews with the dog breeds of Australia. Entitled 'Canine Confessions', the series shows dogs admitting to the tactics they use to elicit tasty SCHMACKOS treats from their owners - from deliberately getting trodden on, to wearing tartan. The 'Canine Confessions' campaign is a digital first for SCHMACKOS, featuring a huge amount of native content on multiple social platforms - including Facebook, Instagram and YouTube.
Tipo de Mídia	Viral
Comprimento	37 seconds
Chief Creative Officer	Darren Spiller
Director criativo	Robbie Brammall
Designer	Becky Morris
Head of Onscreen	Tuesday Picken
Managing Diretor	Dion Appel
Senior Business Director	Livia Montalto
Diretor dos Negócios	Luke Osborn
Diretor dos Negócios	Katie Kouts
Executivo de contas	Jordan Pert
Planning Supervisor	Adam Russell
Planning Manager	Jack Bavin
Produtora	Sidekick
Director / DOP	Grantley Smith
Produtor	John Sandow
2nd Camera	Josh Cameron
Fotógrafo	Hugh Peachy