Titulo | A Day in the Live |
Agência | Y&R London |
Campanha | A Day in the Live |
Anunciante | BBC |
Marca | BBC 5 Live |
Data da primeira Transmissão/Publicação | 2011 / 3 |
Sector Empresarial | Programas e canais de televisão e rádio |
Filosofia | The new campaign aims to truly get under the skin of the station, and promote the network’s new positioning theme – "straight to the heart of things".A small and dedicated production team will be based in the station’s studios, capturing the best on-air moments as the day unfolds. A trail will then be filmed, edited, colour graded, sound edited, and aired the same evening. |
Tipo de Mídia | Televisão |
Mercado | Reino Unido |
Som | Ray Beckett |
Director de fotografia | Wojciech Szepel |
Realizador | Dominic Savage |
Production Manager | Paul Coward |
Produtor da agência | Ella Littlewood |
Account Manager | Graham Smith |
Director de contas | David Pomfret |
Planeador | Damian Mckeown |
Redator | Mike Boles |
Director de arte | Jerry Hollens |
Director executivo criativo | Damon Collins |
Produtora | Red Bee Media Limited |