Raul Castro
Chief Creative Officer at Universal McCann
Makati City, Filipinas
TituloEd
Agência
Campanha LIVES
Anunciante Fully Booked
Marca Fully Booked
PostedNovembro 2018
História Fully Booked is one of the largest and most popular bookstore chains in the Philippines. They wanted to encourage people to keep reading and promote their comprehensive selection of titles as well.

This radio spot reminds readers that when they read a book, they’re not just turning a page—they’re living a whole other life through the character in the story. At the end of the spot, the title of the book is revealed, and listeners are invited to check out other reads by visiting Fully Booked or fullybookedonline.com.
Tipo de Mídia Interatividade
Comprimento
Brand Director
Planejador de Mídia
Director de contas
Account Manager
Managing Partner
Group Business Director
Chief Creative Officer
Director executivo criativo
Director criativo
Redator
Redator
Redator
Redator
Redator
Produtora
Senior Producer
Empresa de design sonoro
Sound Designer
Engenheiro de áudio

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