Titulo | Make Something Wonderful |
Agência | TBWA\Media Arts Lab |
Campanha | Behind the Mac |
Anunciante | Apple |
Marca | Apple |
Data da primeira Transmissão/Publicação | 2019 |
Sector Empresarial | Eletrodomésticos e áudio-visual |
Filosofia | The world needs a reminder of how powerful unleashing your creative potential can be – and in this film, we’re putting a spotlight on the real people using their passion to make a difference in the world. “Make Something Wonderful” is a celebration of what happens when humanity’s creativity, vision and dedication meet the ideal tool for creative minds: Mac. Because From everyday people to artists and activists like Malala Yousafzai and Lin-Manuel Miranda, the ones changing the world are doing it behind the Mac. |
Tipo de Mídia | Viral |
Comprimento | |
Media Agency | OMD USA |
Chief Creative Officer | Brent Anderson |
Group Creative Director | Chuck Monn |
Creative Director | Kathleen Swanson |
Creative Director | Pierce Thiot |
Redator | Temnete Sebhatu |
Director de arte | Joe Russomano |
Executive Director of Content Production | Brian O'Rourke |
Produtor executivo | Chris Perry |