| Titulo | The Generation That Ends Smoking |
| Agência | 72andSunny |
| Campanha | Finishers |
| Anunciante | American Legacy Foundation |
| Marca | American Legacy Foundation |
| Data da primeira Transmissão/Publicação | 2014 |
| Sector Empresarial | Consciencialização social sobre drogas / álcool / tabaco |
| Tipo de Mídia | Viral |
| Comprimento | |
| Chief Executive Officer (CEO) | Robin Koval |
| Chief Managing Officer | Eric Asche |
| Assistant VP | Nicole Dorrler |
| Senior Manager | Mona Rahman |
| Senior Manager | Aaron Musho |
| Chief Creative Officer | Glenn Cole |
| Group Creative Director | Justin Hooper |
| Group Creative Director | Mick DiMaria |
| Designer | Allbriton Robbins |
| Leading Writer | Beau Unruh |
| Chief Strategy Officer | Matt Jarvis |
| Group Strategy Director | Matt Johnson |
| Senior Strategist | Ravi Khanna |
| Estrategista | Josh Hughes |
| Managing Diretor | James Townsend |
| Group Brand Director | Judson Whigham |
| Brand Director | Kristine Soto |
| Brand Director | Luke Lamson |
| Brand Coordinator | Tracey Horwitz |
| Brand Coordinator | Chelsea Gilroy |
| Chief Production Officer | Tom Dunlap |
| Director of Film Production | Sam Baerwald |
| Senior Film Producer | Calleen Colburn |
| Senior Art Producer | Sabrina Bajaj |
| Freelance Art Producer | Denise Knickerbocker |
| Art Production Coordinator | Brigitte Bishop |
| Business Affairs Director | Michelle McKinney |
| Group Business Affairs Director | Amy Jacobsen |
| Business Affairs Coordinator | Amy Shah |
| Designer | Geo Panch |
| Designer | Sarah Herron |
| Writer | Rebecca Ullman |
| Junior Designer | Jessica Robles |
| Junior Designer | Joseph Saroufim |
| Junior Creative Technologist | Emilio Canton |
| Director of Interactive Production | Heather Wischmann |
| Interactive Executive Producer | Daniel Laiblin |
| Senior Interactive Producer | Nick Boganwright |
| Senior Interactive Producer | Thomas Dawson |
| Analyst | Seth Mills |
| Technical Lead | James Fiszer |
| UX Design Director | Melissa Bell |
| Senior UX Designer | Jessica Rudzewicz |
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