Titulo | Umbrellas |
Agência | WCRS |
Campanha | Umbrellas |
Anunciante | BMW |
Marca | BMW |
Posted | Março 2000 |
Sector Empresarial | Automóveis |
Legenda | The Ultimate Driving Machine |
História | We see a BMW driving towards us across a white flat desert floor. As it comes closer we see hundreds of umbrellas blowing across the screen. The BMW does not veer from its straight course. A voice over tells us that because wind can come from any direction so a BMW must be aerodynamic from any direction. |
Tipo de Mídia | Televisão |
Comprimento | |
Mercado | Reino Unido |
Produtora | Ridley Scott Creative Group |
Director criativo | Leon Jaume |
Redator | Nick Kidney |
Director de arte | Kevin Stark |
Produtor da agência | Richard Firminger |
Realizador | Adrian Moat |