Titulo | Supermarket Car Park |
Agência | WCRS |
Campanha | Supermarket Car Park |
Anunciante | Benckiser Worldwide |
Marca | Vanish |
Posted | Março 2000 |
Produto | Vanish tablets |
Sector Empresarial | Saúde, higiene e produtos farmacêuticos |
Filosofia | These two executions were part of a campaign of six different ads. Each one challenged the established sector norms that detergent advertising was low interest and had low involvement for viewers. To build excitement around the launch of Vanish Tablets, we created this campaign that featured people talking about an amazing advert that they had seen |
Tipo de Mídia | Televisão |
Comprimento | |
Mercado | Reino Unido |
Director criativo | Leon Jaume |
Director assistente criativo | Rooney Carruthers |
Redator | Tom Burnay |
Director de arte | Stef Jones |
Produtor da agência | James Letham |
Realizador | Henry Barker |
Produtora | Garretts |