TituloInstant Ride Idents : The Jonathan Ross Show
Agência
Campanha Instant Ride Idents
Anunciante Renault
Marca Renault
Data da primeira Transmissão/Publicação 2014 / 10
Sector Empresarial Automotor
História The spots feature three colourful and adventurous characters who act out everyday scenarios with the Captur in a playful and entertaining way.
Viewers see a spaceman walking his dog on the moon, a pilot trimming a cloud into a moustache and a deep-sea diver being helped with his shopping by a giant octopus. Publicis London introduced a graphic and stylish approach with the use of theatrical, playful, costumes and props. 
Filosofia To convey the Renault Captur’s spirit of adventure in a way that’s in keeping with The Jonathan Ross Show. 
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