Titulo | Instant Ride Idents : The Jonathan Ross Show |
Agência | Publicis London |
Campanha | Instant Ride Idents |
Anunciante | Renault |
Marca | Renault |
Data da primeira Transmissão/Publicação | 2014 / 10 |
Sector Empresarial | Automotor |
História | The spots feature three colourful and adventurous characters who act out everyday scenarios with the Captur in a playful and entertaining way. Viewers see a spaceman walking his dog on the moon, a pilot trimming a cloud into a moustache and a deep-sea diver being helped with his shopping by a giant octopus. Publicis London introduced a graphic and stylish approach with the use of theatrical, playful, costumes and props. |
Filosofia | To convey the Renault Captur’s spirit of adventure in a way that’s in keeping with The Jonathan Ross Show. |
Tipo de Mídia | Televisão |
Comprimento | |
Produtora | Short Films |
Director de publicidade | Louise O’Sullivan |
Director criativo | Dave Sullivan |
Director de arte | Jolyon Finch |
Redator | Steve Moss |
Director de contas | Amber Faulkner |
Director de contas | Alexandra Webb |
Produtor da agência | Colin Hickson |
Realizador | Fern Beresford |
Produtor | Jeremy Barnes |