PRODUCTION COMPANY OF THE YEAR

The Sweet Shop was named Production Company of the Year for the fifth consecutive year at last night’s New Zealand Axis Awards. Held at the Viaduct Events Centre in Auckland and celebrating the country’s best creative work over the past year, The Sweet Shop enjoyed a highly successful night to kick-start the year.
Director, Campbell Hooper’s spot for Air New Zealand,‘Men in Black Safety Defenders’ experienced huge success, winning a coveted Gold Axis for Animation, Design & VFX and Silver for PR, and suggested good things to come.
It was also a great haul for Mark Albiston and his beautifully crafted spot for Tokio Marine, ‘Yesterday/Today’ which was awarded Silver in Direction,Cinematography, Editing and Sound Design.
Steve Ayson’s ‘Pop’s Gift’ for NZ Lotto picked up a number of awards on the night including a Silver for Direction and Single TVC under 30”.
The Sweet Shop is looking forward to the coming award season as these early Axis wins could be an indication of exciting times ahead.
The Sweet Shop’s winners in full are as follows:
Production Company of the Year
Gold for Craft – Animation, Design, VFX: Campbell Hooper, Air New Zealand ‘Men in Black Safety Defenders’, True Auckland.
Silver for PR – Campbell Hooper, Air New Zealand ‘Men in Black Safety Defenders’, True Auckland.
Bronze for Craft – Direction: Campbell Hooper, William Hill ‘It’s Your Call’, Clemenger BBDO Sydney.
Silver for Craft – Direction: Mark Albiston, Tokio Marine ‘Yesterday/Today’, Havas Worldwide Singapore.
Silver for Craft – Cinematography: Mark Albiston, Tokio Marine ‘Yesterday/Today’, Havas Worldwide Singapore.
Silver for Craft – Editing: Mark Albiston, Tokio Marine ‘Yesterday/Today’, Havas Worldwide Singapore.
Silver for Craft – Sound Design: Mark Albiston, Tokio Marine ‘Yesterday/Today’, Havas Worldwide Singapore.
Silver for Craft: Direction: Steve Ayson, NZ Lotto ‘Pop’s Gift’, DDB Auckland.
Silver for Single TVC under 30”: Steve Ayson, NZ Lotto ‘Pop’s Gift’, DDB Auckland.
Bronze for Craft: Editing: Steve Ayson, NZ Lotto ‘Pop’s Gift’, DDB Auckland.
Bronze for Craft: Cinematography: Steve Ayson, NZ Lotto ‘Pop’s Gift’, DDB Auckland.
Bronze for Large Screen Content: Steve Ayson, NZ Lotto ‘Pop’s Gift’, DDB Auckland.
Bronze for Copywriting: Steve Ayson, NZ Lotto ‘Pop’s Gift’, DDB Auckland.
Bronze for Craft – Direction: Louis Sutherland, Ikea ‘Best Toy Ever’, The Monkeys Sydney.