TituloThe Face of Distracted Driving
BriefA young man talks to camera about how his life might have turned out differently. As we hear his voiceover, we see home video footage of him as a young boy. When the film cuts back to him, it’s revealed that this is what Caleb Sorohan would look like today, if he hadn’t been killed by a distracted driver eight years ago. We then see a newspaper clipping of his death. The agency worked carefully with the victim's family, forensic artists, and visual effects teams to "resurrect" him.
Agência
Campanha The Face Of Distracted Driving
Anunciante AT&T Inc.
Marca AT&T

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PostedNovembro 2018
Sector EmpresarialSomente assinantes
HistóriaSomente assinantes
Tipo de Mídia Case Study
VFX Company
2D Lead B...is S...t Somente assinantes
Account Team Ca....ne M..n Somente assinantes
Account Team K....yn B...n Somente assinantes
Account Team K....yn B...s Somente assinantes
Account Team J...ie D....ue Somente assinantes
Account Team K...e Ho.....amp Somente assinantes
Age Progression J...y H...s Somente assinantes
Age Progression Art P...oe Somente assinantes
Age Progression Art Direction E....el Cr......scu Somente assinantes
Assistant Editor M...y R...sz Somente assinantes
Audio Post Production P..t H...n Somente assinantes
Chief Creative Officer A...s K...le Somente assinantes
Chief Creative Officer G..g H..n Somente assinantes
Chief Creative Officer D...d L...rs Somente assinantes
Chief Strategy Officer C....al ..x Somente assinantes
Colorist F...us M...ll Somente assinantes
Compositor ..b M...e Somente assinantes
Compositor J...e S...t Somente assinantes
Compositor K...n ..e Somente assinantes
Compositor C...ie B...n Somente assinantes
Coordinator ..a L....ne Somente assinantes
Coordinator S...ie Mi....ll Somente assinantes
Director criativo C...y B...n Somente assinantes
Director criativo G...n We....an Somente assinantes
Director criativo Somente assinantes
Director criativo K...n M...oy Somente assinantes
Redator K...n M...oy Somente assinantes
Director de arte Somente assinantes
Compositor G...on M....te Somente assinantes
Compositor C...g D...on Somente assinantes
Compositor .d D...e Somente assinantes
Compositor S..h Fr.....man Somente assinantes
Compositor T..o De.....erg Somente assinantes
Designer B...y U...ro Somente assinantes
Realizador E...l M...is Somente assinantes
Director of Integrated Production D...d R...e Somente assinantes
Editor S...en Ha....ay Somente assinantes
Editorial Company E...e Ed.....al Somente assinantes
Engineer S...n Al.....er Somente assinantes
Director executivo criativo M..t Ma.....ld Somente assinantes
Director executivo criativo ..n S...h Somente assinantes
Produtor executivo ..n B...ey Somente assinantes
Produtor executivo J..f Mc.....ll Somente assinantes
Produtor executivo S...a Hi......eld Somente assinantes
Produtor executivo R....el T...lo Somente assinantes
Group Executive Producer J...e C....ns Somente assinantes
Chefe de produção R...el G...b Somente assinantes
Produtor de linha J...e A....rg Somente assinantes
Managing Diretor S...n L..y Somente assinantes
Produção musical H...n Somente assinantes
Produtor E..n B...e Somente assinantes
Produtor C...g Ca....ia Somente assinantes
Produtor B..e Ho......ser Somente assinantes
Produtora B....it Somente assinantes
Project Manager C...re Mc....le Somente assinantes
Senior Producer N...d B..s R....ll Somente assinantes
Shoot Supervisor P....ck H...en Somente assinantes
Diretor de Estratégia C....es B...r Somente assinantes
Chief Creative Officer David Lubars
Chief Creative Officer Greg Hahn
Executive Creative Director Matt MacDonald
Creative Director/ Copywriter Kevin Mulroy
Creative Director/ Art Director Bianca Guimaraes
Director of Integrated Producer David Rolfe
Group Executive Producer Julie Collins
Executive Producer Dan Blaney
Producer Bree Hopenwasser
Project Manager Claire McCastle
Chief Strategy Officer Crystal Rix
Strategy Director Charles Baker
Account Team Kathryn Brown
Account Team Katie Hollenkamp
Account Team Jaimie Donohue
Account Team Katelyn Burns
Account Team Caroline Main
Director Errol Morris
Line Producer Julie Ahlberg
Managing Director Shawn Lacy
Executive Producer Jeff McDougall
Editor Steven Hathaway
Assistant Editor Molly Rokosz
Producer Evyn Bruce
Executive Creative Director Ben Smith
Creative Director Gavin Wellsman
Creative Director Corey Brown
Colorist Fergus McCall
Executive Producer Rachael Trillo
Senior Producer Coordinators Nirad "Bugs" Russell
Senior Producer Coordinators Sophie Mitchell
Senior Producer Coordinators Mia Lalanne
2D Krissy Nordella
2D Burtis Scott
2D Corey Brown
2D Jamie Scott
Composer Theo DeGunzberg
Composer Gordon Minette
Composer Seth Fruiterman
Composer Ed Dunne
Composer Craig DeLeon
Engineer Sloan Alexander
Age Progression Jovey Hayes
Age Progression Art Direction Emanuel Craciunescu
Entrant Company BBDO NEW YORK
Idea Creation BBDO NEW YORK
Production BISCUIT FILMWORKS
PR FLEISHMANHILLARD
Additional Company EXILE EDITORIAL
Additional Company HUMAN
Additional Company THE MILL
Additional Company PHOJOE

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