| Titulo | London Takeover |
| Brief | Every year baristas from all over the world gather for one week in Shoreditch, London to attend the London Coffee Festival. This year, they were exposed to a massive outdoor campaign promoting Oatlys’ Oat Drink Barista Edition. Each unit in the campaign had its own tailored message, visible to the Baristas on their way to the festival.Our target audience were regular Londoners as well as bearded and non bearded baristas, an important tester of our Oat Drink Barista Edition. We know they love coffee as much as we do and won’t serve anything but great products. |
| Agência | Forsman & Bodenfors Göteborg |
| Campanha | London Takeover |
| Anunciante | Oatly |
| Marca | Oat Drink Barista Edition |
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| Posted | Novembro 2018 |
| Sector Empresarial | Somente assinantes |
| História | Somente assinantes |
| Tipo de Mídia | Exterior |
| Agency (& City) | F....an &...; Bo.....rs . O...y De.....ent .f M..d C....ol Somente assinantes |
| Copywriter(s) | M...in Ri.....st, J..n Sch......ft, ..a B....an Somente assinantes |
| Art Director(s) | L..s E....n, M....el L.., B...rn L...én Somente assinantes |
| Graphic Design | Ch......fer P....on Somente assinantes |
| Account Director | T...y O....on Somente assinantes |
| Account Manager | J...ie M...r Somente assinantes |
| Media Specialist | A....as G....th Somente assinantes |
| Social Media & Commercial PR Manager | S..a H....on Somente assinantes |
| Original | P...a H....er ..h Kr.....fer H...er Somente assinantes |
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