Italian insects were the unlucky victims of a giant billboard trap- which had the Orphea insecticide sprayed on it on a busy Milan street. On the billboard was a picture of the can of spray and the insecticide was sprayed in such a way that it looked it coming straight out of the container- this only became obvious as more and more were caught and killed and stuck to the billboard to form the shape. | |
Titulo | The Billboard Trap |
Agência | Publicis Italy |
Campanha | The Billboard Trap |
Anunciante | Tavola |
Marca | ORPHEA |
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