Critical Mass

Digital

Calgary, Canadá

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1011 9th Avenue SE Suite 300
Calgary Alberta T2G 0H7
Canadá

Direcções de condução

Telefone: 403 262 3006

Email:

Site: www.criticalmass.com

Social:

Dianne Wilkins

Chair

Chris Gokiert

Chief Executive Officer

Grant Owens

Chief Strategy Officer

Lee Tamkee

Chief Financial Officer

John McLaughlin

Chief Operating Officer

Diane Heun

Executive Vice President, Business Development

Basic Info

Competências Essenciais: Publicidade/serviço completo/integração, Mobile Marketing, Social Media Marketing, E-Commerce, Optimização de motores de busca, Web Design, Serviços de marketing, Experiential, Branded Content/Entertainment, Investigação de mercado / assessoria, Marketing Technologies/Analytics, Compra e planeamento de media, Design, Visual/Sound Identity, Branding/Celebrity endorsement, Planeamento estratégico

Fundada em: 1996

Empregados: 1500

Prêmios: 27

Trabalho Criativo: 45

Fundada em: 1996

Empregados: 1500

Prêmios: 27

Trabalho Criativo: 45

Clientes: 16

Critical Mass

1011 9th Avenue SE Suite 300
Calgary Alberta T2G 0H7
Canadá

Direcções de condução

Telefone: 403 262 3006

Email:

Site: www.criticalmass.com

Dianne Wilkins

Chair

Chris Gokiert

Chief Executive Officer

Grant Owens

Chief Strategy Officer

Lee Tamkee

Chief Financial Officer

John McLaughlin

Chief Operating Officer

Diane Heun

Executive Vice President, Business Development

Hey, Amazon from Critical Mass

Oct 23, 2017

Working with the Calgary Economic Development office, they launched a campaign to persuade Amazon to choose Calgary as the location for their second headquarters (HQ2).

Critical Mass plastered Seattle with large-scale billboards and street art written in chalk with playfully provocative copy like, "Hey, Amazon. We’d change our name for you. Calmazon? Amagary? Love, Calgary" or "Hey, Amazon. We have 10 ski resorts. Super close. Even you can't move mountains. Love, Calgary". One of the billboards is placed directly outside of Amazon's downtown corporate office with the phrase, "Hey, Amazon. Not saying we'd fight a bear for you... but we totally would."

There are ~200 public displays scattered around Seattle, mainly on the Amazon campus, along with print and digital ads.

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Social:

Dianne Wilkins

Chair

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Chris Gokiert

Chief Executive Officer

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Grant Owens

Chief Strategy Officer

Lee Tamkee

Chief Financial Officer

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John McLaughlin

Chief Operating Officer

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Diane Heun

Executive Vice President, Business Development

Basic Info

Fundada em: 1996

Empregados: 1500

Prêmios: 27

Trabalho Criativo: 45

Clientes: 16

Fundada em: 1996

Empregados: 1500

Prêmios: 27

Trabalho Criativo: 45

Clientes: 16

Dianne Wilkins

Chair

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Chris Gokiert

Chief Executive Officer

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Grant Owens

Chief Strategy Officer

Lee Tamkee

Chief Financial Officer

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John McLaughlin

Chief Operating Officer

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Diane Heun

Executive Vice President, Business Development

Hey, Amazon from Critical Mass

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