| Titulo | Skittles QueeR Codes |
| Agência | Phaedon |
| Campanha | QueeR Codes |
| Anunciante | Mars, Inc. |
| Marca | Skittles |
| Data da primeira Transmissão/Publicação | 2021 / 6 |
| Sector Empresarial | Doces |
| História | Skittles has given up their rainbow for pride month and ICF Next launched Skittles QueeR Codes, a program designed to use our platform to support, spotlight and celebrate LGTBQ+ influencers, creators and artists. Local LGBTQ+ artists in Nashville, San Antonio, Newark, and Atlanta were commissioned to create the murals, which have a QueeR (QR) code on them that lead you to a microsite filled with Pride information, videos and resources. |
| Tipo de Mídia | Viral |
| Comprimento | |
| Mais Informações | https://skittlesqueercodes.com/ |