Titulo | Adoption Test |
Agência | BETC HAVAS |
Campanha | Adoption Test |
Anunciante | Qualitá |
Marca | Qualitá |
Posted | Setembro 2020 |
Sector Empresarial | Proteção, direitos dos animais e adopção |
História | Based on trend that shows pets being treated as children, we created for Qualitá, in partnership with animal protection institutions, a digital tool to give visibility to dogs and cats abandoned to find a home. The idea is to play with the couples' curiosity in discovering the face of a future child, but surprise them with a pet for adoption. |
Tipo de Mídia | Case Study |
Director criativo | Laura Azevedo |
Director criativo | Romolo Megda |
Redator | Bruno Ramalho |
Director de arte | Felipe Pires |