Dare.Win

Paris, França
TituloCase SAISON 2
Agência
Campanha Super Fromages
Anunciante BEL Group
Marca Babybel
PostedJaneiro 2018
Sector Empresarial Laticínios e ovos (exceto sobremesa)
História We developed a web series about 4 Super heroes: 4 super cheeses!
In 2016, Supercheese was the 3rd favourite food mascot among kids!
Him and all his supercheese friends have a clear mission: to bring all the goodness of MILK and FUN to kids.
We created a 6-episode 3D animated series with 1 ultimate goal for the super cheeses: to escape the kitchen!!
Filosofia For this brand new season, the Super Cheeses are on a quest to become legendary.

This Youtube interactive series features our 4 Super Heroes - Yael, Malik, Mathieu et Supercheese - who are looking for just one thing: join all their babybel Friend on "Les Terres Laitgendaires". Each and every episode has been specially designed to make it as interactive as possible, allowing kids to become directly involved in the story. (this is done for example through touching the screen, playing music, or trying to find the episode in a 360 dimension on Youtube)

We launched a partnership with 2 famous French Youtubeurs: Amixem and Lola Dubini, who voiced two of the main characters in the story.
We were equally delighted to welcome one guest voice per episode : Noé Mini roulée, Juliette la DJette, Astrid la Speed, Marin le Magicien, Charlotte la Rigolote et Agathe La Pirate.
Tipo de Mídia Viral
Comprimento
AGENCY DARE.WIN
CEO Wale GBADAMOSI OYEKANMI
ECD Jérémie BOTTIAU
Creative Directors Damien FOUI - Fabienne FIORUCCI
Art Director Damien FOUI
Copywriter Fabienne FIORUCCI
Head of writing / copywriter Sened DHAB - Cyril TYSZ
Integrated Production Daniel ISMAILY
Content Creator Manager Luna CASTRO LEMAITRE
Account Directors Lennie STERN - Edith CHAPIN
Account Managers Sonia RAMDANE - Jeanne MONNEROUX
PRODUCTION CIRCUS
Producer Julien VILLANUEVA
CLIENT BABYBEL
Group Account Director Xavier HANNEBICQUE
Account Manager Marie DEREEPER
Account Manager Mylène CELLIER

Outros Anúncios Desta Campanha