Titulo | Turning smartphones into an immersive virtual reality driving experience |
Agência | DPDK Digital Agency |
Campanha | Turning smartphones into an immersive virtual reality driving experience |
Anunciante | Peugot |
Marca | Peugot |
Posted | Novembro 2021 |
Sector Empresarial | Automóveis |
Legenda | Turning smartphones into an immersive virtual reality driving experience |
História | Challenge: Help a global car manufacturer design a brand experience that allows consumers to check out the new Peugeot 3008 while generating leads for local dealers. Outcome: A mobile VR brand experience immersing potential buyers into the new Peugeot 3008 and having them “drive” it anywhere, anytime. |
Resultado | Webby award-winning campaign that resulted in an increase in the number of test drives by 75%. |
Tipo de Mídia | Case Study |
Mercado | França |
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